At this point, it's a sad trend that has become all too familiar: EA's mismanagement leading to project after project spiraling out of control. The expectation of 3 million players for a game that's already under the weight of a rocky development process is wild. They aimed high with confidence, but it’s feeling like a recipe for disaster when their traditional moneymakers—primarily sports games—are also faltering. It's almost like they underestimated the market's fatigue with the same old formula, and now they’re stuck grappling with the consequences.

The idea that they relied on sports titles to cover the losses from a launch that didn't even hit those sales targets is both discouraging and telling of their broader strategy. They’ve positioned themselves in a high-stakes game where the only way out seemed to be through massive successes on their flagship titles. When that doesn’t pan out, the pressure mounts and the cracks start to show. EA's predicament feels like a slow-motion train wreck; you can see the chaos unfold, but it’s difficult to avert your gaze.